PRINT ARTICLE: FOCUS ON TYPOGRAPHY
SKILLS | Instructional Design | Data Visualization | Usability | Information Architecture | Interface Design | Graphic design | Technical Writing | Typography | Wayfinding | Research | Human Centered Design | Branding | Critical Design
CLIENT | Academic
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THE REQUIREMENT
Find 2 very different pieces of 2-page text. Your task is to propose a typographic and grid re-design of these texts. Each will be designed uniquely and individually.
THE RESPONSE
I considered critically both the original typographic design for each text and the re-design. By making specific choices around grid, typography and visuals, I was able to provide supporting rationale and make a supported argument for my re-design.
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RED INK ?
At first, I found it easier to thin up re-design ideas and the make up a rationale for it, but with practice I was able to switch my process which resulted in a stronger, more supported rationale.
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